Q. How does it work?

A. Participating is easy! Find your cap code under the cap of any specially marked 20-ounce, 24-ounce or 1 liter Coca-Cola® product. Use a cell phone or a two-way text-messaging capable device to text your cap code to – 844778 (THIRST) for a chance to win a Live Nation® VIP Concert Experience, a Southwest Airlines travel voucher, a trip to New York City, a Smart Phone from Best Buy, two movie passes, $20 in Live Nation® Concert Cash™ and lots of other great prizes. Message & Data Rates May Apply. Reply HELP for help or visit mycoke.com/UTC for more details. The Twist Text Win Game works on Alltel, AT&T, Boost, Nextel, Sprint, T-Mobile®, US Cellular® and Verizon Wireless.

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Q. Who can participate?

A. The Coca-Cola® Twist Text Win - Instant Win Game (the "Instant Win Game") is open only to legal residents of the 50 United States (and Washington D.C.) who are 13 years of age and older at the time of entry. Void where prohibited.

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Q. When does the Instant Win Game start and end?

A. The Instant Win Game will begin on May 5, 2011 at 12PM Eastern Time ("ET") and will end on September 6, 2011 at 11:59 p.m. ET.

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Q. How long does the program last?

A. The program begins on Thursday, May 5, 2011 at or 12PM ET and ends at 11:59PM ET on Tuesday, September 6, 2011.

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Q. Do I need to register to play?

A. Only if you play via the Alternate Method of Entry. However, you must register to claim your prize (see Question 9 below). If you enter via our Alternative Method of Entry, you will be required to register your email address in order to receive an Instant Win Game prize code email and, if you win, claim your prize. If you enter your code via text message all you need is to subscribe to a participating wireless provider and have text messaging capabilities enabled on your cell phone or device. Reference official rules regarding Message and Data Rates that May Apply.

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Q. How will I know if I am a winner?

A. Once you have played via either method, you'lll be notified if you're a potential winner either by text message (if you entered via cell phone or other device) or by email (if you enter via the Alternate Method of Entry). If you enter via a cell phone and receive a winning message, the digital prize code will be delivered via text-message to the phone you used to play the Instant Win Game. If you entered online via the Alternate Method of Entry, the digital prize code for the prize you receive will be delivered via email to the email address you used to register for your mycoke.com account.

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Q. How will my information be used?

A. Your information collected online will be used according to the Privacy Policy at www.mycoke.com

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Q. Do I have to make a purchase to play?

A. No purchase is required. If you want to play the Instant Win Game without purchasing a specially marked Coca-Cola® product or without using a cell phone or device, you may use the Alternate Method of Entry. Please see the Official Rules at www.mycoke.com/UTC and see section 5(b) for full details.

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Prize Questions

Q. How do I claim my prize?

A. Once you receive your digital prize code via text message (if you played via SMS text) or via email (if you played via Alternate Method of Entry), you must enter your prize code at www.mycoke.com/utc. You'll be given on-screen instructions for how to register and receive your prize. Registration is free and is required in order to claim your prize. It may take several weeks (up to 8-10 weeks) to receive some prizes. Please see the Official Rules for more information.

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Q. Does my digital prize code expire?

A. Yes. Prize codes must be redeemed at www.mycoke.com 30 days from the date you won the prize. Please check your prize code message (either email or SMS text message) to see the date by which you must enter your prize code on mycoke.com.

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Q. How long will it take for me to get my prize?

A. Once your entry information has been verified, it may take up to 8-10 weeks to receive your prize, depending on what you've won. Grand prize and first prize winners will be required to submit some paperwork that we'll send you once you've been verified a winner.

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Q. What are the prizes?

A. Every two minutes, someone could win 2 movie passes, $20 of Live Nation® Concert Cash™, a Southwest Airlines travel voucher, a Best Buy gift card or one of our daily grand prizes. All prizes may be redeemed with the prize code sent to you via text message at the URL disclosed in your prize message. In order to redeem the prize, you must go to www.mycoke.com/utc and register. Please check the Official Rules at www.mycoke.com/utc for more details.

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Q. What is Live Nation® Concert Cash™

A. The Live Nation® Concert Cash™ code is a "one time use only" promotional access code good toward $20-off final ticket purchase for a select concert at a participating venue owned or operated by Live Nation® in the United States, based on availability under the Instant Win Game or $20-off select merchandise sold at the Live Nation® store.

Once tickets are issued, they cannot be exchanged for other tickets or merchandise. Other terms and conditions may apply to tickets and venues. Tickets to a particular show are not guaranteed.

There may be additional service and parking fees charged for each ticket. Once merchandise is issued, it cannot be exchanged for tickets. Merchandise may be exchanged for other merchandise of equal or lesser value. Use of Concert Cash™ for merchandise is limited to merchandise purchases of up to $500. Certain exclusions apply. Concert Cash™ codes cannot be used toward shipping charges. Concert Cash™ excludes fan clubs and ticket packages.

Purchased items are for personal use or gifts and are not valid for resale or on past purchases or offers.

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Q. What is a Southwest Airlines Travel Voucher?

A. Southwest Vouchers are valid as a form of payment toward future air fare only on Southwest Airlines through southwest.com, toll-free Reservations at 1 800 I FLY SWA (1 800 435-9792), or at any Southwest Airlines Ticket Counter. For additional information on terms and conditions please visit www.southwest.com/luv_voucher/voucher_terms_conditions

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Cap Codes/My Coke Rewards Questions

Q. Where can I find codes?

A. Find your cap code under the cap of any specially marked 20 ounce or 24 ounce Coca-Cola® product. Only cap codes from specially marked packages of Coca-Cola® will work. Cap codes from other products of The Coca-Cola Company will not work with the 2011 Instant Win Game.

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Q. My cap code is illegible or invalid. What do I do?

A. Check your cap closely. Remember, ONLY cap codes from specially marked packages will work for this program. Contact Coca-Cola Consumer Care at (800) 866-352-5464.

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Q. How many codes can I enter per day?

A. You may play the Instant Win Game 2 times per day regardless of how you decide to play.

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Q. Is the Instant Win Game a part of My Coke Rewards?

A. No, the Instant Win Game is separate from the My Coke Rewards ("MCR") loyalty program. However, you can also use the Instant Win Game short code to get 3 MCR points if your cell phone is linked with the MCR loyalty program.

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Q. How do I get my MCR points for this cap code?

A. It depends. If your cell phone is already registered with MCR, then you'll automatically receive 3 MCR points in your MCR account. If your phone is not linked, then you have 3 days to go online and become a member and/or link your phone. Once your phone is linked to your MCR account, 3 MCR points will be credited to your account.

For more information on MCR, please go to www.mycokerewards.com.

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Q. Will my Sprite® cap code work?

A.No. Remember, only cap codes from specially marked packages of Coca-Cola® will work for the Instant Win Game. If you want to participate in the Sprite Instant Rewards program, go to www.sprite.com for more information.

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Mobile Questions

Q. How many SMS text messages will I receive from Coke?

A. That depends. You will be asked if you want to opt-in to receiving text message alerts from Coke in the first text message that you receive. You may receive 1-2 informational text message alerts per month from the time and date you enter the Instant Win Game through December 31, 2011, unless you opt-out from receiving alerts by following the designated process. If you wish to stop receiving informational text message alerts, text STOP to 844778 to end or text HELP to 844778 for more information.

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Q. What cell phone or wireless providers are participating?

A. The Instant Win Game works on Alltel, AT&T, Boost, Nextel, Sprint, T-Mobile®, US Cellular® and Verizon Wireless mobile devices.

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Q. Is a cell phone required to participate?

A. No. You can enter the Instant Win Game without using a cell phone or device. Please see the 'Do I Have to Make A Purchase to Play' section above or the Official Rules on mycoke.com for instructions on how to enter without using a cell phone or device.

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Q. Do you have plans to add more carriers?

A. No, not at this time. However, you can enter the Instant Win Game without using a cell phone or device. Please see the 'Do I Have to Make A Purchase to Play' section above or the Official Rules for instructions on how to enter without using a cell phone or device.

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